Today starts the first of "10 Simple Lessons for Growing Your Network Marketing Business"
LESSON 1: Do Your Homework
Lured by outrageous promises, too many people jump into a home-based business before they have really had a chance to look under the covers. If this is you, it is okay. It has happened to the best of us. Just remember the old adage, if it seems too good to be true, it probably is.
In addition to seeking an opportunity that is appealing to people who want to build a business of their own, make absolutely certain the company you select provides a legitimate product or service that offers real value to a target audience. You should be able to attract customers who want to buy your offering for no other reason than it is a great product. Your residual income is dependent on this. Once you have selected a company, the real work starts. Learn your business inside and out. Potential customers will want to know why you have a solution to their problem. Why is your offering different? How does it work? The ability to confidently respond to prospects questions with accurate facts and figures will give you confidence. And the more confidence you have, the more sales you will make.
The same goes for working with people who are interested in joining your business opportunity. Study the history of the company and its management. Be able to speak to the size of the market for your product. Does it address the needs of a specific audience? Does it capitalize on a growing trend? Know the compensation plan like the back of your hand (this can be challenging, but find someone in your upline who will work with you until you can pitch it in your sleep).
If you are just starting out, it is understandable that you will have a learning curve. Make a cheat sheet and lean on the expertise of your upline. They will be glad to help.
LESSON 1: Do Your Homework
Lured by outrageous promises, too many people jump into a home-based business before they have really had a chance to look under the covers. If this is you, it is okay. It has happened to the best of us. Just remember the old adage, if it seems too good to be true, it probably is.
In addition to seeking an opportunity that is appealing to people who want to build a business of their own, make absolutely certain the company you select provides a legitimate product or service that offers real value to a target audience. You should be able to attract customers who want to buy your offering for no other reason than it is a great product. Your residual income is dependent on this. Once you have selected a company, the real work starts. Learn your business inside and out. Potential customers will want to know why you have a solution to their problem. Why is your offering different? How does it work? The ability to confidently respond to prospects questions with accurate facts and figures will give you confidence. And the more confidence you have, the more sales you will make.
The same goes for working with people who are interested in joining your business opportunity. Study the history of the company and its management. Be able to speak to the size of the market for your product. Does it address the needs of a specific audience? Does it capitalize on a growing trend? Know the compensation plan like the back of your hand (this can be challenging, but find someone in your upline who will work with you until you can pitch it in your sleep).
If you are just starting out, it is understandable that you will have a learning curve. Make a cheat sheet and lean on the expertise of your upline. They will be glad to help.
Check back for the next lessons.
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